How to Price Your Offer When You Feel Bad About Charging Anything
Find the best price for your business without "charging your worth" or wildly underselling yourself - Instant Access
You know who you're helping when your price is too low?
No one!
Yet, pricing your creative offers, coaching, courses, ebooks, and other delights feels like a landmine.
You want to be accessible, but make enough money to live.
Not just live, but live well, pay bills easily, travel, treat your family, and improve your community.
That's not going to happen with Walmart-adjacent prices.
"Charge your worth" is vague and impossible.
"Follow the market" doesn't work for creative businesses with prices from $5 - $555 for the same thing.
Instead, disspell the myths that keep your rates tiny and follow a system to price every offer the best way for your business.
With...
How to Price Your Offers When You Feel Bad About Charging Anything
The system to stop undercharging & treating yourself like the shittiest boss.
Instant Access. Watch Now.
- 4 Core Questions to Price Every Offer: Not double your price because a coach said so or add 10 more things because you want to "pack on value." Pair logic with emotion and find a price you'll be proud of.
- Reframes for Big Money Worries: From "I don't want to be expensive" to "in this economy?", reframe your price to see its true value.
- 3 Myths to Throw in the Trash: Common pricing mistakes to avoid (I lost thousands of dollars by making these mistakes)
- How to Increase the Price in a Non Jerk Way: See what customers really value. Spoiler: it's usually much easier to add then you think.
- Pricing a poetry collection
- Why charging feels weird when you're used to taking payments/commissions
- What to do if no one buys
- When to start a membership
- Profit pricing for physical products
- Turning offer negatives into positives
- Why you don't want to copy what other Substackers are doing for their memberships
- Why it doesn't matter if the market is saturated
Instant Access. Watch now. Keep forever.
Wait, who's doing this?
It's me, Amber Petty.
I went from failed actress to failed business owner to 12,000 subscribers and 5 years of making $10K a month at least - all by being more weird.
When I first priced my product, I felt like I was literally stealing food from a babies mouth. "This is my money, silly parent, let your child starve!"
Yes, it felt that dramatic.
But I found out how to price my offers to support my business, even when I was tempted to charge nothing "because everything's so hard right now." Because of that, my business is still around making 6-figures 5 years later.
I'm not perfect at pricing. But I do everything I tell you to do in this course.Though I've certainly made mistakes, it's made my business work while many others fell away.
No matter what, people still have money. Even now. And they want to spend it.
Why not spend it with your wonderful work instead of on another Amazon knockoff that's shoved in the back of a closet after a week?
This course makes sure your price supports you, while still being a wonderful value for your customers.
You don't need to charge $10K to get out of bed. But you can't charge $10 either.
Find the balance in How to Price Your Offers.
Sign up below.
Get 41% Off w/code YAYBDAY41 til May 8th
AMBER IS A MIRACLE WORKER. A NATIONAL TREASURE AND A MIRACLE WORKER THAT'S RIGHT, I SAID IT AND I CAN'T STOP SCREAMING NOW YOU'RE WELCOME"
Kali Jaye
“Amber changed my freakin’ life…and I’m not a person who says that sort of thing lightly.
I had written pretty much nothing in years, and had the deep-rooted belief that nobody wanted to hear anything from me.
Whatever magic Amber has in her exercises and dulcet voice nudged me toward putting pen to paper until I was actually getting published in a bunch of online magazines, which eventually led to my nabbing of a full-time writing gig (a gig I ALSO found through Amber). Amber is the only semi-precious rock I believe in!”
Joan Kubicek
