Price goes up...
Turn Your Weirdness
Into Income
Make good money on the internet without being an asshole.
Instead of bro-tools and sales methods that suck your soul dry - connect to your people with full weirdness.
Watch as you naturally stand out from the crowd and find "where can I pay for this" fans.
The 4-Week Live Course to find your best paying people, while letting your creativity lead the way. No algorithms required.
Starts April 6th$444 $333 til March 26th
Your books, coaching, or programs are handmade Swiss chocolates in a sea of Hershey's milk minis - aka, infinitely better but the crap version gets the sales.
If you hear "wow, you're a genius" one more time without some cash attached, you might throw yourself into the sea.
You know you need a bigger audience and should "be more consistent," "post more," or just "get over it and put yourself out there."
But how has that worked so far?
Probably leaves you frustrated that...
- A dude with 1/5th the experience just sold out a retreat
- A lady who's only personality trait is "I have 8 Figure Business" is taking up speaker spots that could've got you standing ovations and a list full of clients.
- Some random TikToker gets a 6 figure book deal after 10 days of writing and 0 good ideas.
Frankly, you know you're better than them.
But they're waving at crowds of fans while you're staring at the online equivalent of a ghost town.
Not because you're lazy or haven't found the right strategy.
Because the normal marketing rules weren't made for you.
You aren't meant to be pushy or manipulative - like so much shitty marketing we see
You also aren't meant to be beige and never bother anyone - what you're doing now
You're a beautiful creative soul.
Doing work that truly helps people and brings wonder back into their lives.
You're weird.
And it's time to start acting like it.
You're invited to...
The Weirdness Way
Grow Your Ready-to-Pay Audience Through Creativity, Kindness, & Connection Without Social Media
4 Week Live Course - Starts April 6th
Only 3 payments of $148 $111 or $444 $333 til March 26th.
No coupon needed
“After working with Amber, I'm embracing who I am, not hiding or ignoring it. Her method made me feel excited to market. I even had some fun ideas! Like a bunch!!"
Fun Fact: One of Jess's fun ideas was an in-person event, her first ever. She emailed the smallest part of her list and sold 50% of the room in a couple days.
7 weeks in advance. The event hasn't happened yet, so I'll have to wait to brag about it selling out.
- Dr. Jessica Beachkofsky
Board-certified psychiatrist + Menopause Society Certified Practitioner
The Weirdness Way Method doesn't give you 50 tasks a day and tell you to start a YouTube from scratch when you hate being on camera.
Instead, find how you work best, get new ways to find people off social media, and use a simple structure to stop the "I have 1 million ideas but I haven't done any of them" cycle.
It's like the Artist's Way, but for marketing.
And you only have to do stuff 3 times a week.
When the month is done, instead of feeling like "Ugh, I don't want to build a gross funnel."
You'll approach your business with the enthusiasm of breaking the plastic on a new fuzzy poster - a new way to play with your creativity.
Also in this analogy, the fuzzy poster makes you money.
Because that's what happens when you grow an
audience that loves your weirdness.
- A simple 3-part system to get your marketing done in about 3 hours a week.
- A Creative Marketing Menu, so you never wonder "where can I find clients?"
- Live exercises to bring out your weirdness while amplifying sales
- Your truest, most compelling voice that draws in more people who want to pay
- Focus on connection and collaboration, instead of always doing your marketing alone
- Visibility accountability with live calls and a Telegram group to support you when you're scared and give you sweet, gentle ass kicks to share your lovely work.
- Personalized copy feedback so your emails bring in sales while you're telling stories
- A community of other weirdos to help you spread the word and cheer you on
NO SOCIAL MEDIA!
AT ALL!
Sorry to repeat myself, but it helps you remember.
I hardly used social media my first 3 years in business.
I still made $10,000 a month, minimum.
So nothing in the course will involve AI or a Zuckerberg/Musk product.
"I'm going into final drafts and production on my book with a completely new mindset about perfection, a fun writing practice, and a couple hundred newsletter subscribers I definitely didn't have before, all courtesy of Amber Petty!"
- Micaela Blei, Author/Story Coach
Who Is This For?
It's great for people who sell coaching, courses, or memberships. Weird girls making retreats. Creative delights with digital products.
Honestly, if the title The Weirdness Way appealed to you, it's likely a fit.
"For the first time I felt validated to be playful with my marketing copy!
To be myself. To do it my way."
- Mary R., Author
This course is for you even if...
- You hate being on camera: Cool. Don't be. Businesses made sales literally before cameras were invented, so there's lots of faceless options.
- You think you're "too weird": I've worked with every thing from death doulas to adult toy stores and they all grew their business with my methods.
- You think people won't pay for what you do: People are buying Nee Doh, pet DNA kits, and courses on making caramel apples. There are people waiting to pull out their credit card for you.
- You have limited energy: The course is broken down to the smallest possible steps. I've recovered from gall bladder surgery and gone through major depressive episodes and still grew my business using the Weirdness Way.
- You just don't have time right now: You don't have time to make more money? That sounds glib, but even though my method is fun and creative, it directly leads to more subscribers and sales. And it's built to do that in the most time effective, creatively fulfilling way so you won't burn out in 2 months.
- You don't want to sell with everything going on in the world right now: Bezos, Musk, Walmart, Target - they keep selling. And making more money which buys them more influence. You don't need to be anything like a corporation, but when you hide when things get hard, you give other nice people fewer options. People still buy things and many would much rather buy from you. But since they can't find you, it's another obligatory trip to Amazon. I don't think that's fair and my method will help you connect with kindness, even when you sell.
- You've tried so many things and none of them worked: Sure, there's a chance this won't work either. But the Weirdness Way isn't forcing you into a system because "I said so." It shows you how to enjoy the marketing process itself. So you aren't constrained by what everyone else is doing, but learn how to amplify your light so all the right people find you.
- You think you're not made for marketing: When you read a good book, will you tell a friend? That's marketing! You've probably done some great marketing for chocolate bars, TV shows, and extra nice pens. It feels uncomfortable when you market yourself, especially if you've only seen bro-marketing examples. But I went from dry heaving every time I had to send a promo to emailing George RR Martin to tell him he should hire me. If you're a creative, you can connect to people, and that'll make you a much better marketer than most the pros.
"Working with Amber feels like a friend, someone you've known forever, holding your hand through what seems like a scary process and turning it into an exciting adventure."
- Sara Judith, Writer/Podcaster
Who Is This NOT For?
- Brick and mortar retail stores - I don't have experience with this, so this probably won't be helpful.
- Service providers - If you sell one on one services like editing, graphic design, etc and rely on finding individual clients, rather than building an audience - this isn't a good fit. If you're a service provider and want to go into digital product or courses - this would be great.
- Artists/Retail - If you sell something visual, like art, jewelry, etc - it really helps to use Instagram or TikTok. The lessons of the class will still apply to your business, but the "no social media" part likely wouldn't work for you.
- People with no email system in place: This course will NOT cover tech set ups. The internet is filled with good tutorials on how to set up a landing page and email delivery and they do a better job than me. If you can't fathom putting together a landing page, this isn't for you.
"Amber’s superpower is her ability to understand your gifts, interests, and expertise. Then, she matches that up with the freebie that feels easiest to you and most effective and resonant for your audience. It takes so much of the drama out of it, which makes it so much easier to take action. The idea of having access to that for 4 weeks is fucking phenomenal."
-Miish Grixti, master copywriter and course creator
The Weirdness Way
Grow Your Ready-to-Pay Audience Through Creativity, Kindess, & Connection. Without Social Media
Starts April 6th.
Price goes up March 26th.
What happens after the Weirdness Way?
- Keep making sales since you have a sustainable marketing method that won't burn you out
- Feel the relief of always knowing how to find new people that want to pay you
- Send emails that feel like letters to a friend and still make sales
- Have new friends & collaborators to get in front of even bigger audiences
- Trust that your weird, creative ideas are a selling point, not a liability
- Have new subscribers super excited to hear what you're doing next
- Make art and tell stories that bring new fans to your sales page
- Express your truest self all the time. No hiding. No masking. No dancing for algorithms.
- Get excited to update your copy because you can't wait to share it with your people
- Ashley Trabue, Artist/Coach/Creator of Creative Self-Love Club
Ashley said this after a single sales page audit. Excited to write her sales page. Excited.
Because after my feedback, it felt more like sharing a wonderful thing with friends than "getting leads to convert"
You get unlimited audits and feedback in the Weirdness Way
Wait, who's doing this?
It's me, Amber Petty.
I went from failed actress to failed business owner to 12,000 subscribers and 5 years of making $10K a month at least - all by being more weird.
Fun fact: I love marketing.
But I used to violently detest it. Like seeing a Cybertruck in real life, it was hateful and I wanted no part.
Sending invites to show or letters to agents felt physically painful. Every word was a bother, a rejection waiting to happen.
But things shifted when I started my business. I realized I didn't need to do that the same way as Marie Forleo. In fact, the more I let out my taste, experience, and desire to do pro photo shoots that look like Vincent Price films - the more money I made.
And social media had nothing to do with it.
In 5 years, I've made maybe $2500 from social media.
In 5 years, I've made $850,000 from emails.
Ones that referenced the Little Mermaid, stories of dressing like a banana in Times Square, and talking about the horrors of trying on prom dresses as a plus sized teen in 2000.
The Weirdness Way Method shows you how to unleash your weirdness to connect with all the other weird girls out there that need your work. And want to pay.
Because you're too good to stay in the internet shadows.
Be the Bjork, Enya, Lady Gaga, Amy Sedaris, or Kate Bush of your industry.
Showcase your weirdness and watch your business bloom.
Jessi P's poetic thoughts about
working with Amber
"This sonnet is a grateful gift to Amber
As thanks for all that you have given me;
Including how you’ve helped me to remember
The value of my creativity.
This course, your classes, got me motivated
To do something I should have years ago
And now my writing’s being celebrated
In ways I never dreamt or could have known.
You’ve gently nudged my wheels past the safety
Of kind and thoughtful family and friends
To venture in the world a bit more bravely
And let my rhyming reach grow and expand.
‘Tis tough to fit into just fourteen lines
The lift you’ve offered both my work and life."
Fun Fact: Jessi wrote a sonnet for her sales email. And sold 10 bespoke poems in a week.
She'd never sold anything before,
but her poetry flew off the shelves.
Do you want every detail? Here's the logistical stuff.
We meet 3 times a week with 3 specific tasks: Email, Connect, Create
Meetings are Tuesdays, Thursdays, & Saturdays at 10am PT/ 1pm ET/ 6pm UK
You don't have to be there live, you can easily follow along with the recordings.
You don't have to be at every call. If you can come once a week, you'll still get tons from the course.
You'll have a Creative Marketing Menu to choose from, so you'll know exactly what to do, but won't feel trapped in a technique you hate.
You choose what you want to do and do it - simply and creatively every week.
Plus, every week gets a theme to detox you from bro marketing and let out your weird.
From channeling the 4-year-old you that demanded every painting be hung with pride to doing the "Larry David version" (aka cutting out politeness), these exercises will eliminate beige and make your copy effortlessly stand out from the crowd.
Between calls, ask questions and share your yays in the Telegram group (a free voice/text messaging app) You get to connect with the other lovely creatives.
You also get unlimited copy feedback and coaching via Telegram.
So every time you wonder "is this too much" or "I'm scared to be this visible" we can work it out in the chat and find your best way to grow your audience.
It's a vibrant community and private coaching.
By the end of the course, you'll have a consistent, sustainable marketing plan, a bigger audience, and get ever closer to the "I'm taking a week off to paint rivers and read smut" life you deserve.
"Amber's messages of showing up as your weird authentic self and making it fun are so refreshing and it's a reminder that there is no right way and that who frickin' cares if you break some made up rule because who in the heck even made up the rule in the first place?!"
- Laura Palmer
Career Reinvention Coach
Fun Fact: After personal feedback on how to weird up her sales page, Laura got her very first coaching package sale 24 hours after the new copy went live. It could be a coincidence.
Or it could be the Weirdness Way Method.
The Weirdness Way
Grow Your Audience Through Creativity, Kindness, & Connection Without Social Media
4 Week Live Course - Starts April 6th
3 payments of $149 $111 or $444 $333. No coupon required.
Price goes up March 26th
Questions? Answers!
When is this?
It starts April 6th and runs for 4 weeks.
When are the calls?
The calls are Tuesdays, Thursdays, and Saturdays at 10am PT/ 1pm ET/ 6pm UK
The Tuesday and Thursday calls are about an hour. The Saturday sessions are 2.5 hours of co-working time, split into very productive pieces. That's when you can create larger marketing projects, write sales pages, email campaigns, stuff like that.
You don't need to come to every call. You could follow along with the whole thing via recordings or come once a week and catch up with the rest.
And, you never need to watch the Saturday calls, unless it helps you to watch other people write on Zoom (which some clients really love!)
Where is this?
Online on Zoom!
How much is this?
3 payments of $111 or one payment of $333. But only until March 26th. Then it goes up to $444
Is this only good for Americans?
Nope! I've worked with clients all over the world and the techniques work.
Do I need to have a business?
Yes. You need to have something to sell. So, if you're a writer with a book to sell - congrats you have a business! And this course will help you grow your platform. It also works for coaches, course creators, and people with digital products or monetized newsletter or Patreon groups.
How much money will I make from this course?
Am I a genie? I don't know. Depending on what you sell, you could easily make your money back before the course is over. Or it could take months. I don't control the world. But you'll know exactly what to do each day to keep your business moving forward. Without feeling like a beige slog, but a happy adventure to find more of your people.
I have another question. What should I do?
Email me at Amber@Amberpetty.com and I'm happy to answer anything.
